X launches a $1 million reward campaign for original articles

BlockBeats News, on January 18, X official creator account @XCreators posted that X’s revenue distribution reached its highest record since the start of the profit plan by the end of 2025. 2026 is the year of creators, and X is doubling down on the area where creators excel the most — “writing.” The goal is to recognize high-value, high-impact content that can shape conversations, generate news, and promote cultural development. Creator Studio will soon launch a more detailed revenue overview panel. X will place greater emphasis on formats like articles compared to short content. The aim is to make X the best platform for earning money through content, and this is just the beginning.

In addition, X will award an extra $1 million to the highest-rewarded article in the next revenue cycle. The article must be original, with no less than 1,000 words, and the main criterion for evaluation is exposure on the homepage timeline. Participation is limited to U.S. users. Content that violates X policies, contains hate speech, fraud, or manipulative content will not be eligible. The publication window for articles is from January 16 to 28.