Bitcoin breaks through the $97,000 mark, traders bet on reaching $100,000 by the end of January

January 15 News, Bitcoin price has surged past $97,000, hitting a new eight-week high, with market sentiment clearly improving. As the price rapidly rises, traders are reassessing short-term targets, and many market participants believe that the probability of Bitcoin reaching $100,000 before the end of January is significantly increasing.

Market data shows that after breaking through $96,000, Bitcoin continued its upward trend, briefly reaching above $97,000. Volatile movements led to concentrated liquidations of short positions, with the total liquidation of derivatives market shorts exceeding $680 million, further boosting upward momentum. In the prediction market, data from Polymarket indicates that the probability of Bitcoin breaking $100,000 this month has risen to over 74%, reflecting traders’ optimistic outlook for the future.

Fundamentally, positive signals are also emerging. SoSoValue statistics show that the US spot Bitcoin ETF experienced net inflows of over $843 million in a single day, with institutional funds re-entering the market. Among them, BlackRock’s products contributed over $648 million in a single-day inflow, with total assets surpassing $63 billion. Fidelity-related products also recorded nearly $125 million in net subscriptions. These sustained ETF fund inflows are seen as an important medium-term factor supporting Bitcoin’s price.

On the macro front, the impact of negative factors on the market is weakening. The latest US Producer Price Index (PPI) increased by 3% year-over-year, exceeding market expectations and reaching a new high since mid-2025. Generally, inflationary pressures might suppress risk assets, but Bitcoin remained stable and broke through the $95,000 mark after the data release, indicating a decreased sensitivity to macro disturbances. Additionally, the US Supreme Court delayed its ruling on the legality of tariffs from the Trump era again, and this uncertainty has also failed to prevent Bitcoin’s upward movement.

On-chain data also supports bullish sentiment. Glassnode pointed out that the pace of profit-taking among medium- and long-term holders in the current cycle has significantly slowed. During previous market tops, weekly sell-offs often exceeded 100,000 Bitcoin, but now this number has fallen below approximately 12,800, indicating that even with prices in the $93,000 to $110,000 range, actual selling pressure remains limited. This structural change suggests that Bitcoin still has the conditions to push toward its all-time highs.

However, some analysts still warn of external risks. The ongoing situation involving the US and Iran could impact energy prices; if oil prices rise rapidly, it may cause a phased shock to global risk appetite. Nevertheless, with the combined support of institutional funds, on-chain data, and market sentiment, the expectation that Bitcoin will return to and break through the $100,000 mark in early 2026 is becoming increasingly mainstream among traders.