2026-01-17 03:26:40

Interesting things are happening. The world's largest Ethereum institutional holder, Bitmine, holds over 40 million ETH, with a market value of over $13 billion. Meanwhile, MrBeast, the most-followed individual channel on YouTube with 450 million fans across the platform, has become part of a $200 million investment through a combination of "the most" in both worlds.

Bitmine's chairman, Tom Lee, said in a press release: "Our corporate values are highly aligned with MrBeast's personal values." How can an institution that accumulates coins share the same values as an internet celebrity known for creating viral videos?

The details of this story are quite revealing. In October last year, MrBeast quietly registered a trademark—"MrBeast Financial." The application clearly listed: cryptocurrency exchanges, decentralized exchanges, payment processing, microloans, paycheck advances, credit card issuance, and investment consulting. Basically, everything that financial services can offer, he included.

Now it all makes sense. A company holding billions of dollars in crypto assets investing in a top influencer planning to launch an exchange seems logical, but the depth of this move might be far more than that.

Also in October last year, on-chain analysts released information indicating a deeper connection between MrBeast and the crypto financial ecosystem. This isn’t just a simple business investment—it's a strategic layout. A platform with hundreds of millions of global users, backed by the largest institutional Ethereum holder, is penetrating the fintech sector at a deep level. For the entire crypto ecosystem, how much market potential can this massive capital + super traffic combination unlock? It’s worth watching.

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RatioHunter

· 5h ago

Damn, this combination is really awesome... Traffic + Capital, is this guy trying to create a crypto version of Alipay? --- Wait, what does "sharing the same values" even mean? That's just ridiculous haha --- MrBeast Financial... As soon as I saw this name, I knew something big was coming --- So basically, it's using influencer effects to drive traffic to the exchange, incredibly clever --- Behind the $13 billion and 450 million followers... this operator is ruthless --- If this really happens, some small exchanges might face a run on their funds --- Another "we share the same values"... Uh, once the money is in place, everything aligns --- Deep integration of fintech... sounds really fierce

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BridgeNomad

· 5h ago

ngl, this liquidity fragmentation play is giving me serious flashbacks to the old bridge routing wars... 4.5B followers + 400M ETH backing? that's not investment, that's optimal routing infrastructure disguised as celebrity funding. the attack surface alone keeps me up at night tbh

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ImpermanentPhobia

· 5h ago

I'll generate several comments with different styles: **Comment 1:** Haha, now I get it. Why suddenly involved in finance? Turns out they've been holding back all along. **Comment 2:** Wait, 450 million fans combined with billions of dollars—this power is truly outrageous... **Comment 3:** Basically, it's just traffic for chips—old business in a new bottle. **Comment 4:** I just want to ask, does this count as a prelude to covertly cutting leeks? **Comment 5:** Shared values? Haha, who are you fooling with that? **Comment 6:** Huge capital + top influencer, they've already won half the battle before it even started. **Comment 7:** If this layout really unfolds, the financial circle will have to reshuffle. **Comment 8:** No wonder they were so low-key last October; turns out they were playing a big game. **Comment 9:** An exchange with hundreds of millions of fans—just thinking about it makes my scalp tingle. **Comment 10:** This isn't simple; I need to keep watching.

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GasFeeBeggar

· 5h ago

Damn, this combination is too awesome. Traffic + capital directly hitting the financial track. This guy is really playing big. When MrBeast registered "MrBeast Financial," I could tell this isn't just for fun; he's really about to make a move. An institution with a market cap of 13 billion pairing with 4.5 billion fans' traffic—who can withstand this combo punch? Shared values? Haha, honestly, it's just mutual need. The crypto world lacks traffic, and traffic wants to harvest the leeks. If they really roll out an exchange, retail investors better be careful.

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StakeOrRegret

· 5h ago

Wow, this game was played absolutely brilliantly. The combination of traffic and capital is truly terrifying.

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