#美国核心物价涨幅不及市场预估 Social platforms are entering the trading market—are they really coming this time?

Recently, a sensational rumor has been circulating: the X platform is quietly preparing to integrate cryptocurrency trading features within the app. If this happens, it could mean that over 700 million daily active users worldwide might be able to buy and sell $BTC, $ETH directly while scrolling through their feeds.

At first glance, this could truly change the game. Imagine—users wouldn’t need to leave the app, register new accounts, or learn unfamiliar interfaces; chatting and trading could be done on the same screen. This frictionless user experience itself is a powerful engine. More importantly, once social networks open up trading features, it’s only a matter of time before other major platforms are forced to follow suit. The entire industry’s competitive landscape could be rewritten as a result.

But the reality is much more complex. The specific launch time remains uncertain, and global regulators are already watching these developments closely. Security of funds, platform responsibility, anti-money laundering scrutiny—these are high-stakes issues. While attracting new users can boost trading volume, it may also cause severe market liquidity fluctuations, especially during times when crypto prices are volatile.

In essence, this is a deep collision between Web2 giants and the Web3 ecosystem. What truly brings ordinary people into the crypto world isn’t declarations, but those seemingly ordinary product features. The problem is, convenience and risk are often two sides of the same coin. $BTC $ETH