2026-01-14 13:21:59

Major asset manager Franklin Templeton has updated two of its institutional money market funds, officially incorporating stablecoin reserves and on-chain cash functionalities. The move aligns with the GENIUS Act framework, signaling growing institutional readiness to integrate blockchain-based financial infrastructure.

This development marks a significant shift—traditional finance players are no longer waiting on the sidelines. By embedding on-chain cash capabilities into established money market funds, Franklin Templeton is essentially bridging the gap between conventional asset management and decentralized finance infrastructure.

The timing matters. As regulatory clarity improves around stablecoins and digital asset frameworks, institutions are accelerating their Web3 integration strategies. This isn't just about adoption; it's about legitimizing blockchain-based financial instruments within institutional portfolios.

Such moves could ripple across the industry. When a heavyweight like Franklin Templeton validates stablecoin infrastructure at scale, other asset managers face mounting pressure to follow suit—or risk missing the digital finance wave.

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P2ENotWorking

· 5h ago

Franklin's recent moves are really helping to legitimize traditional finance. Is stablecoin finally going to go mainstream?

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ApeDegen

· 5h ago

Wait, Franklin is really going all in on-chain? This is too crazy, institutions are really starting to get serious... Established asset management firms are already playing with stablecoins, what are others still waiting and watching for? Regulations and supervision are becoming clearer, it's happening, it's happening When big players move, others need to catch up quickly, or they'll really fall behind

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rekt_but_resilient

· 5h ago

Franklin Templeton is really taking action this time, and it's not just a game... institutions can't sit still anymore. With the entry of traditional financial giants, it feels like a real change is coming. Wait, no, we still need to see how regulators will handle it next; otherwise, there might be another wave of cuts. Hold on, in that case, the stablecoin war might be about to begin... Is this truly "forced innovation" or "proactive embrace"? It's hard to tell. The domino effect is coming, and other institutions won't be able to withstand the pressure and will have to follow suit.

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GasFeeBeggar

· 6h ago

ngl Franklin Templeton's move is indeed quite bold, traditional finance is finally dropping the act Wait, did they really just put stablecoins directly into institutional funds? Other asset management firms must be freaking out Established financial giants are starting to play on-chain, which means the information gap between retail and institutions will widen again Once regulatory clarity arrives, it will truly be different... feels like this is a turning point Whoa, if this spreads, the entire traditional financial system might be reshuffled again

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BlockchainTherapist

· 6h ago

Wait, Franklin Templeton's direct on-chain cash functionality? This time traditional finance really can't sit still anymore. --- Stablecoins are finally about to be legitimized, and institutions are starting to verify infrastructure—this is a signal. --- NGL, this is just the beginning of the domino effect; other big players are now panicking. --- Once the compliance framework is out, institutions will rush in. It seems Web3 has long ceased to be a toy. --- Major asset management firms are already verifying, and some still say stablecoins are a scam—this really makes me laugh. --- The key is timing—regulatory clarity + endorsement from big institutions, this is a dual engine. --- Franklin's move directly turned stablecoins into an institutional-grade asset; the game has changed.

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BackrowObserver

· 6h ago

Franklin Templeton's move is definitely sending a signal to the entire industry, and it’s likely that others will follow suit in a rush. Not gonna lie, I’m a bit looking forward to seeing how other major asset management firms respond; this is the real FOMO chain reaction. Once regulations become clear, the pace will accelerate. Honestly, they’re just waiting for this window of opportunity. It sounds like stablecoins are really about to go live this time, but it depends on how it’s implemented later. This pace feels right; traditional finance will find it hard not to follow...

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