A new wave of protocol innovation is here. The Open Gas Initiative is reshaping how projects tackle two persistent pain points: gas fee anxiety and user acquisition friction.

Here's the idea—protocols can now incentivize their users to expand onchain activity while effectively subsidizing or eliminating gas costs. It's not just about burning fees; it's about removing the mental barrier that keeps new users hesitant.

Major platforms are already exploring participation, signaling real momentum behind this shift. As adoption accelerates, we're seeing protocols move beyond traditional incentive models toward more sophisticated mechanisms that directly address user experience bottlenecks.

The question isn't whether this works. It's whether your protocol is ready to adapt.