IF Statement: The IF brand 100% coconut water does not contain any added external sugars, external water, or artificial flavorings during production.

On March 4th, IF posted a statement on the Xiaohongshu account regarding the absence of added external sugars in IF coconut water products. The statement pointed out that recently, false information has circulated online claiming that IF’s 100% coconut water products contain “added external sugars and external water.” Some media outlets and individuals have spread this unverified information, and malicious hype has caused the false claims to spread further, seriously misleading consumers and damaging the reputation of the IF brand.

In response to this situation, the company takes it very seriously and clarifies the facts as follows: Since its launch, the IF 100% coconut water has adhered to the product philosophy of “natural and pure,” strictly following production standards. No external sugars, external water, or artificial flavors have been added during production; all sugars come from the natural coconut itself. To ensure consistent product quality, the company commissions qualified professional testing agencies to conduct comprehensive tests annually. Previously, the company commissioned Eurofins, an international testing organization, to perform thorough scientific testing on the products. The products have also obtained ingredient certification from Thailand’s Food and Drug Administration (FDA), providing multiple pieces of evidence to confirm product quality.

Additionally, the company has used internationally recognized scientific testing methods, including industrial sugar marker analysis, carbon isotope ratio testing, and sugar composition and ratio verification, to comprehensively validate product quality. All test results meet the highest industry standards.

Image source: Brand Xiaohongshu account notes

(Xiaohongshu)

(Edited by: Wang Can)

Keywords: Beverages