Domestic gold jewelry prices have surpassed 1,600 yuan/gram, an increase of about 32 yuan/gram compared to yesterday, reaching a maximum of 1,608 yuan/gram; the first round of price adjustments for old shop gold in 2026 saw a maximum increase of 30%, with some pendants rising nearly 20,000 yuan overnight.

2026-03-01 03:26:01

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Domestic Gold Jewelry Prices Break 1,600 RMB/Gram

Cailian Press, February 28 — Today, the prices of domestic gold jewelry compared across various stores show that most gold jewelry prices have surpassed 1,600 RMB per gram, rising about 32 RMB per gram compared to yesterday, with the highest reaching 1,608 RMB per gram.

Old Shop Gold Experiences Up to 30% Price Increase at Start of the Year

Pendant prices surged nearly 20,000 RMB overnight

On the last day of February, Old Shop Gold initiated its first round of price adjustments for the new year, reportedly the largest increase in its history.

The last time Old Shop Gold adjusted prices was in late October 2025, when spot gold hovered around $4,000 per ounce. Now, gold prices have fluctuated multiple times and have once again surpassed the $5,200 mark. Against this backdrop, many people are participating with the mindset of “buying to profit,” leading to widespread sellouts of online inventory and queues at many of Old Shop’s stores.

Blue Whale reporters found that the main products from Old Shop Gold saw price increases mostly between 20% and 30% (some products outside this range), representing a significant increase compared to previous hikes. In 2025, Old Shop Gold adjusted prices three times in February, August, and October, with increases gradually rising from 5-12% to 18-25%.

For example, some popular styles: the rose window gemstone pendant (13.6 grams) now sells for 39,930 RMB after this round of price adjustment, with a price difference of 8,250 RMB, an increase of about 26%; the seven-pearls gourd enamel red pendant (30.6 grams) is priced at 73,800 RMB, with a difference of 17,480 RMB, an increase of about 31%.

Source: Cailian Press

Editor: Zhen Tian

Chief Editor: Liu Xiaoqun

【Source: Jinan Daily · Love Jinan】

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