U.S. November Retail Sales MoM will be released at 21:30 on January 14th, with the previous value at 0.00% and market expectations at 0.4% — this data is crucial for Federal Reserve policy and risk asset pricing.



Let's break down the logic simply. November includes Black Friday, and e-commerce sales usually hit new highs. Brick-and-mortar retail also ramps up during the promotional season, so sales theoretically should rebound. But the key here is structural differentiation: essential categories like food and beverages remain stable, while non-essential items are suppressed by high prices and cautious consumer sentiment, so overall growth may only see a mild rebound.

How will the market react? If the data exceeds expectations (≥0.6%), it indicates strong economic resilience, and expectations for Fed rate cuts will cool down. The dollar will strengthen, and gold and cryptocurrencies may face short-term pressure; if the data is below expectations (≤0.2%), it will instead release rate cut expectations, weakening the dollar, and crypto assets might find support. If it meets expectations (0.3%-0.5%), volatility should be limited, and the market will shift focus to the Fed Beige Book and the January 26th FOMC meeting.

Practical trading advice: The market can be quite volatile before and after the release, so setting stop-loss and take-profit orders in advance is very necessary—don't be greedy. Combine candlestick technical analysis and capital flow to operate, which will improve the win rate.
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zkProofGremlinvip
· 2h ago
Black Friday didn't get things going, so what are we expecting this time? Most likely, it's just an average, standard set of data.
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¯\_(ツ)_/¯vip
· 2h ago
It's a miracle if Black Friday data exceeds expectations; consumers are tightening their belts right now.
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UnruggableChadvip
· 2h ago
Black Friday sales data will show whether consumers still have ammo. I bet it will be below expectations. The Federal Reserve will have to continue easing this round.
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ChainWanderingPoetvip
· 2h ago
Black Friday is so fierce, yet it can only recover mildly? It shows that people are truly scared of being broke.
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StablecoinAnxietyvip
· 2h ago
Black Friday has passed, and the market is only mildly rebounding? I'm afraid this data might cause a sell-off.
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